01We Build The Store
Live in 7 days.
Your logo, your colors, your URL. We host it, run payments, handle fulfillment, sales tax, and customer service. You never touch the back end.
FOR GYMS AND TRAINERS
YOUR ONLINE STORE, LIVE IN 7 DAYS.
YOUR Q4 PLAN,
READY FOR ACTION.
FlipSwitch builds your store, supply the gear, and run the marketing, so you're ready for the most profitable quarter of the year. That window opens now
- DONE FOR YOU
- BRANDED GEAR
- No Inventory
- Q4 PROFIT READY!
$39/month
$149 one-time setup
Store live in about 7 days · No minimums · No inventory
Book my 20-min call
FREE CALL. YOUR Q4 PLAN INCLUDED. NO OBLIGATION.
YOUR STORE, READY FOR Q4
10+ years running Q4 for gyms
How It Runs
Your Store, Your Gear, And The Marketing That Sells It.
This is FlipSwitch: a branded online store, premium gear your members want, and the campaigns that make it sell. We build it, you approve it, we run it.
01
02We Supply The Gear
Premium gear, on demand.
Premium apparel, performance gear, drinkware and even supplements; built to a quality your members want, without any minimums required.
03We Run The Quarter
Fall, BFCM, holidays.
We've already built the calendar and the plan, timed to the moments that matter for your gym. Your best Q4 is ready and waiting for you.
The Q4 Calendar
Three Moments. One Quarter.
For you, this is the most important quarter of the year. For us, it's part of a plan we've been running all year long for our customers.
OctoberBusiness Revenue
HOODIE SEASON
The single most profitable apparel moment of the year. Cold weather hits, everyone wants a hoodie. We've got the best styles and customizable designs ready for your brand. No inventory, no guessing sizes, no leftovers.
- Run it as a presale or on-demand.
- No minimums, no cash upfront.
- Most profitable drop of the year for most gyms.
NovemberBrand Visibility
HOLIDAY SHOPPING
Holiday season means your gear walks all over town, family dinners, parties, gatherings with people who've never set foot in your gym. Every piece someone wears is your brand showing up somewhere you're not.
- Holiday offers are built and scheduled.
- Emails, posts, and in-gym signage ready
- Gift-buyers reach people who aren't members yet
DecemberCommunity Recognition
COACHES, MEMBERS & THANK YOUS
The end-of-year moment where members and coaches feel seen, right before they decide whether to stick around. Coach gear, member appreciation, year-end awards, small moments that add up.
- Coach and staff gear, hidden from retail
- Member appreciation and milestone gifts
- Recognition that compounds into loyalty
The Lead Time Nobody Accounts For
Q4 Doesn't Start In Q4. It Starts Now.
Every part of a good quarter sits weeks in front of the date on the calendar. Here's the runway, honestly.
01
Design and proofs take time
Concepts, mockups, and your approvals happen before anything is sellable. That's weeks, not days — and it happens before the presale opens.
02
Your store has to exist first
Most stores go live within 7 days of getting your logo and preferences. That still has to happen before October.
03
Presales need runway
An October presale needs to be announced before October. Teasers, emails, and signage all sit ahead of the open date.
04
Production and shipping windows tighten
Everyone's ordering in Q4. Gear ordered late arrives after the moment it was meant for. Planned now, it lands on time.
The gyms that win Q4 aren't more organized. They just started earlier.
Why It Didn't Happen Last Year
You Knew About Q4. You Just Ran Out Of Time.
Q4 is also your busiest quarter on the floor. The hoodie idea isn't the hard part — the twenty small tasks behind it are. Here's what each of them turns into once they're ours.
Deciding on a hoodie in late October
Presale already scheduled, art already approved.
Missing Black Friday entirely
Offer, emails, and posts built weeks ahead and scheduled.
Scrambling for coach gear in December
Staff order placed in the fall, in hands before the holidays.
Guessing sizes and eating leftover stock
Everything printed after it's paid for. Nothing sits in a closet.
One rushed post the day the sale starts
A full Q4 content calendar delivered to you, ready to post.
Real Gyms. Real Stores.
These Are Ready For Q4
Click any store and shop it like a member would. None of these owners will spend their December packing boxes.
What's Included
Your Whole Q4, Covered
One program for the store, the gear, and all three campaigns.
Your Q4 Plan, In Writing
Three campaigns, three dates, three deliverables — mapped to revenue, visibility, and recognition.
Custom Online Store
Built and branded for your gym, live in about 7 days. Your logo, your colors, your URL.
Hoodie & Cold-Weather Lineup
Heavyweight hoodies, crewnecks, joggers, beanies, drinkware — chosen for the season, no minimums.
Presale Mechanics, Handled
Open and close dates, order collection, payment, production, and shipping straight to members.
BFCM Campaign Kit
The offer, the emails, the posts, and the in-gym signage, all built and scheduled for you.
Coach & Staff Gear
Uniforms and appreciation gear on a private store, hidden from retail. $39 one-time setup.
Holiday Appreciation Moments
Member milestones, year-end awards, and thank-you gifts planned into December.
Profit On Every Sale
Minimum 25% on retail on-demand orders. Presales earn more, paid out automatically.
No Inventory, No Risk
Nothing is produced until someone pays for it. No minimums, no boxes in your office.
Real People On Support
We answer your questions and your members' questions through the whole quarter.
Pricing
The Whole Quarter For $39/mo
Plus a one-time $149 setup. One hoodie presale usually covers the year.
The FlipSwitch Program
$39/month
+ $149 one-time setup
Custom branded online store
Hoodies and cold-weather gear on demand
Presale, BFCM, and holiday campaigns run for you
Profit on every sale
Backed by our No Sweat Guarantee
25%+
Profit on every sale
Minimum 25% on retail on-demand orders, paid out automatically. Presales earn more.
$0
Inventory to buy
Nothing is produced until a member pays for it. No minimums, no leftover hoodies.
7 days
To go live
Send your logo and preferences and your store is ready about a week after proof approval.
3
Campaigns already mapped
October presale, Black Friday weekend, December appreciation — dated and built.
What Happens On The Call
Twenty Minutes To A Written Q4 Plan
You tell us what matters most this quarter, in your own words, no prep needed. We turn it into three dated campaigns — and then we run them.
Pillar 1
Business Revenue
How big do you want the hoodie presale to be, and when should it open?
Pillar 2
Brand Visibility
Where do you want your logo showing up over the holidays — the gym, the town, or gift-givers?
Pillar 3
Community Recognition
Who deserves to be thanked before the year ends — coaches, long-timers, first-year members?
Your answers become October, November, and December
Each one with a product, a date, and the marketing already built. You approve it, we run it, and the quarter takes care of itself.
Who We Are
10 Years Of Q4s With Real Gyms
We've run a decade of hoodie presales, Black Fridays, and holiday drops for fitness businesses. That's the experience going into your quarter.
"FlipSwitch built us a store with merch and designs people actually buy. We see more people wearing our brand and I'm not the one doing it."
"We go above and beyond with customer service, and having our own branded products made members feel like they were part of something real."
"There's another studio kind of like mine in the area but doesn't have their apparel together and the churn rate is way higher. Here, people stay."
Q4 FAQ
Questions Before The Quarter Starts
Book Your Q4 Planning Call
WHAT BEST DESCRIBES YOUR GYM?
We'll tailor the plan to your gym type. Pick one below to get started.